As pioneers, our approach is creative, strategic, evidential and experimental. We work with brands to define how they feel, look and present; how they reach and engage with audiences and how they increase their authority and value.
We have a hugely experienced team of pioneers who have opted out of full time corporate and large agencies, in preference of a more nimble (and affordable) model.
our team
Claire Sokell Thompson, Founder, Creative & Strategy
Claire developed her earlier career in corporate and niche branding and design and her work in strategic and creative direction has spanned most sectors. Driven by a passionate belief that it's not how a brand looks, it's how it feels, she specialised in less conventional areas of branding such as sonic, naming, tone of voice, cultural, digital, customer journeys and brand experiences and more recently in the development of scents.
Adrian Mack, Digital Strategy
Adrian has developed the digital presence for brands for over 20 years. Central to this work is understanding how to transform businesses so customers can engage seamlessly online. This can be through ecommerce, creating apps or through the quality of the content marketing. The customer experience must be in tune with the brand experience to build trust and ultimately delight your customers on your website or social media.
Jo Barratt, Sensory & Project Management
Jo is a cross-disciplinary project manager and creative producer specialising in multi-sensory design. His background is in graphic design and branding and he has also worked as a radio journalist and producer of features and documentaries. He has an interest in technology and communication and has managed projects in this areas focussing on data and open data.
Lisa Lamb, Sonic & Written Word
A pioneer in the field of sonic branding, Lisa has been creating audio strategy and content for leading brands since 2000. After a successful first career as a songwriter and pop star, Lisa created and directed the sonic branding arm of Interbrand and subsequently went on to found her own international audio branding consultancy. She specialises in tone of voice and is currently writing her first novel.
Alice Cicolini, Curator & Designer
Alice is a jewellery designer, creative commissioner, and curator and a published author and writes regularly on design and forecasting. As the Director of Arts & Culture for the British Council in India, she led a programme spanning design, visual arts, music, literature, film and theatre. As the global fashion curator for the British Council in London, she worked with Westwood, Chalayan, McQueen, Oswald Boateng and a host of designers whose work defined one of the most vivid eras for British fashion. Her recent work as a consultant and curator (for clients as diverse as the London Design Festival, Louis Vuitton, Ratan Tata Trust, Experimenta, Guys & St Thomas’s Trust, TFL, Qatari Diar and Hutchison Whampoa), has ignited her interest in bringing curatorial narrative to life.
Sam Bond, performance & People
Sam has worked in the corporate sector for a variety of clients over the last 18 years creating, designing and facilitating large scale events through to workshops and one to one coaching sessions on presentation, impact, facilitation and leadership amongst other training needs. His background in theatre and performance brings a unique aspect to brand experience and bringing brands to life.
our little black book
Over the years we have been lucky enough to work with many talented individuals across a diverse array of fields and they represent our extended team. It includes the best in film, PR, architecture, art, personal shopping, engineering, IT, music, composition, writing, rights management, performance, academia, research, photography, illustration, publishing, packaging, interiors, architecture, art direction, journalism, nutrition and taste, events, hospitality, fashion and jewellery design, retail, health and beauty, theatre, product design, innovation, behavioural psychology, curation, training, commercial partnerships, sponsorship and CSR.
